5 Ways to Boost Your Traffic and Profits with Content!

February 17th, 2006

5 Ways to Boost Your Traffic and Profits with Content!

by Robert Kleine

Having valuable CONTENT is vitally important to your online business? In fact, content can do more to build your business and profits than just about any other resource or service available.

Here’s is a list of 5 ways that content can help build your traffic, subscribers, and customers starting right now:

1. Boost your search engine ranking and daily visitor count by posting keyword rich articles and content on your web-site. For example, if your business involves offering products and services related to dating, posting dating related articles and content will attract prospective customers on a regular basis!

2. Generate a much higher rate of newsletter subscribers than you currently have, simply by offering content in the form of “special reports” or ebooks as bonuses for subscribing to your newsletter. People love free information, so give them what they want and watch your subscriptions increase!

3. Create automated cashflow by using content to formulate multi-part email training courses with related web-site or affiliate links “sprinkled” throughout. Use an autoresponder service to automate the delivery of your training course. Training courses will also serve as excellent bonus offers for your prospective newsletter subscribers.

4. One of the most important keys to a successful online business is not just having a mailing list or newsletter. It’s about building a trusting relationship with your subscribers. This is called “cultivating” your list.By sending informative articles and other valuable information(content) to your list on a regular basis you will establish yourself as an expert in your niche, as well as gain the trust of your subscribers.

As a result, your subscribers will be more apt to take advantage of your paid product and service offers. Make sure that you NEVER take advantage of the relationship you develop with your list by offering products or services of poor quality just to make a quick buck, you will regret it.If there is one constant in Internet marketing, it’s that a cultivated mailing list of subscribers is as good as money in the bank. Don’t ever forget that.

5. Another excellent way to generate no cost traffic is by submitting articles to article directories and newsletter publishers with your “resource box” attached. A resource box is nothing more than a short 3-6 line “bio” about you and your web site including a link to your site or instructions on how to subscribe to your newsletter. The important thing to remember here is that you want the link in your resource box to contain your most important keyword or words.

When submitting your article for reprint purposes, make sure to specify that each article is to be reprinted with your resource box attached. Even one article can go a long way towards generating no cost traffic and visitors. Just imagine your article being sent out to a newsletter subscriber base of 100,000 individuals - many of whom will be reading the included resource box and clicking on your link to learn more about what you have to offer.

Well there you have 5 sure ways to build your online business with the help of articles and content.With the declining effectiveness of many of the online advertising methods that we relied on in the past, good content is becoming the ultimate KEY to generating one way links, traffic, subscribers, and customers!

Robert Kleine is the owner of RapidArticle.com, a general content article directory, where “Content is King“. Submit your articles for free and feel free to use any of the hundreds of articles on your web site or in your ezine. www.rapidarticle.com
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Article Writing — Your Key to Success

February 17th, 2006

Article Writing — Your Key to Success

by Patricia Wagner

Have you wasted valuable time and money trying to promote your online business?

If you’ve spent hard-earned cash buying ads on ezines or on websites, you may have been disappointed with the results.There’s a better way to advertise your business or website!Article writing is for you if you want great benefits that don’t cost anything.

By submitting quality articles you’ll get lots of exposure and publicity — without a financial investment! You’ve probably realized by now that the internet is about information, so content brings visitors to your site. That’s a no-brainer!

Consider the possibilities of regularly writing for the internet.Your work may be seen by millions. Articles written today can quickly appear on over 100 websites. Search engines are constantly looking for new content to feed content-hungry readers.

Why not yours?

By keeping your work before the public, your website will keep getting new visitors who become buyers. As your words are spread all over the internet, your targeted traffic will increase. That’s how to reach lots of qualified buyers. Previous customers will be motivated to become repeat buyers.

By writing regularly, you can reach affiliates or joint venture partners who can help your sales’ potential. Your articles can be permanently displayed on the internet.Your reputation can spread all over the internet and beyond. Think of the reach just one article can have! Your influence could span the globe!What you’ve written can show up in the most surprising places.

1. Your words may wind up on on a number of publishers’ home pages.
2. You could get featured in a large ezine with thousands of subscribers.
3. Your work could be published in a book or in magazines.
4. An author may ask to use one or more of your articles in an e-book and you’ll be credited.
5. You may get discovered and earn extra income through speaking engagements.
6. You may be given the opportunity to speak on radio shows.
7. You may even be interviewed for national newspapers.

You may not have to wait long before seeing amazing results.As you submit your work to ezines and article directories, keep in mind that top-ranking sites are crawled by Google more often than other sites.

When these sites publish your writing, you’ll soon see results.With each article you submit, your reputation will grow. After you’ve submitted twenty or so, you may become a household name — at no charge to you!An author’s works are often kept permanently on websites, so one keyword-rich article can bring thousands of hits for years to come.

Articles not only build your reputation, but are the best way to raise your search engine ranking. Reciprocal linking is viewed as less important to Google than one-way linking.

If numerous sites point to your website without you linking back, Google rewards you with a higher rank.You get back links automatically by submitting articles and you don’t even have to bother with link exchanges to increase rankings. You also don’t have to worry about Google’s ever-changing algorithm changes that can dump your website several pages down in one day.

Your published works prove you’re an expert — at least in the eyes of readers who view you as knowledgeable. You also establish credibility and trust. Your words can create your own brand for your website and business.The written word has clout, so you can clinch your point.

Writing brings personal satisfaction.There’s a great sense of accomplishment from sharing your expertise with the online community. Real people are sitting behind computers in their homes or offices reading what you’ve written. Through the right words you can build rapport with them. You’ll probably get emails from time to time telling how something you wrote helped someone. And that’s satisfying!So there you have it — Writing articles can open surprising doors to success!

Authors, submit your articles to Content Corral Articles Directory. Webmaster Patricia Wagner is also an artist. View her original paintings at her online gallery.

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Why Content is Still King - Effective SEO Tactics

February 17th, 2006

Why Content is Still King - Effective SEO Tactics

by Rob Sullivan

It was a year ago that I attended my first search engine strategies conference. It was also at this conference that I became a speaker. Search Engine Strategies and PubCon are undoubtedly the two largest SEO/SEM conferences out there today so of course there’s huge attendance and lots of big industry names attending.

There’s also a guy there who you may have heard of. His name is Barry Schwartz and he’s from Search Engine Round Table. I bring his name up because he’s found one of the best ways to not only build an ever expanding content base up, but also a way to build quality relevant links. And it’s so simple one begins to wonder why others don’t do it.

Before I get into what he’s doing let me give you a little history. He started covering SES a few shows ago and would post summaries of the various seminars he attended at the SearchEngineWatch forum. His posts were some of the most read posts during the conference. He soon also began posting longer summaries at his own site.

Also very well read by those of us who couldn’t attend the show. Now he’s become “the” reporter for the SES shows wherever they are. He even went into this one with a plan to cover as many of the sessions as possible, between himself and others known in the SEM industry.

Some of the posts end up at the SEW forums but he also posts many on his own site.

Step one – there’s that ongoing content development. You see, what the folks at SEO roundtable are doing is creating very long, but very detailed summaries of every seminar they attend. They then post these to their website daily or more often. Each post occupies it’s own static page, and most pages are well linked within the site.

Step two – relevant quality links and lots of them Now here’s the great part. It is because of this coverage that people have come to realize that this site is the site to go to for SES coverage. Between this site and the SEW forums you can pretty much get your fill of SES in a very compact version. (Trust me for some of the sessions, a light summary is much better than sitting through 90 minutes of dry explanations of how ranking algorithms work :) ).

And because people rely on these summaries of the show that they begin to refer others to them. Either through word of mouth or, more importantly, links. This is where the relevant quality links kick in. What is a link to an SEM site from another SEM site worth?

What would you pay to have your competitors link to you with lots of one way links, many from high authority sites?

Because of this article, they even have a link from here. Plus they get links from Searchenginewatch, in both the forums and the blog entries, not to mention other high profile industry sites. What’s link from Matt Cutt’s blog with a photo worth to this site?

You see, this site is building its online reputation the way everyone needs to – by posting relevant timely information that others want to see. Then the others link to that content in a natural way. Let me put it to you another way – of the over 3,000 links this site has, how many do you suppose are from content?

More specifically, how many are due to the site’s summaries of the various SES shows they’ve attended? Links may not be directly to the topics in question. In fact many are not. In fact, if you scan through the top 100 links or so listed in Google you see a virtual who’s who of the SEO industry.

Let me point out a few of the more notable links: Links from Yahoo Search Blog, as well as the MSDN MSN search blog. Of course there’s many from Searchenginewatch, but also from other industry sites like searchviews.com, seomoz.com and searchenginejournal.com just to name a few. So what has the site accomplished by attending all the SES shows since late 2003?

Well, they’ve built lots of good content which helps relay their authority status to engines like Google. Further, they’ve gotten lots of quality inbound links from high profile related sites that are also considered authorities. Plus they’ve also built a reputation for being the place to go to find out about SES which means increased traffic to the site. Not to mention that they’ve now probably got a well known brand.

In other words, if someone doesn’t already know how to find the site, but they know the name of it, a the person will search on an engine like Google looking for the domain name. Even if it’s ranked #7 or 8 for the search term the site will get the click because the searcher is looking for that brand. How’s that for building quality content and links at the same time?

Rob Sullivan is a SEO Consultant and Writer for www.textlinkbrokers.com
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Writing Persuasive Articles

February 16th, 2006

Writing Persuasive Articles

by Steve Gillman

You may be wondering what persuasive writing has to do with articles. After all, you’re not exactly selling something with an informative article, are you? Yes, you are. You at least want persuade the reader to keep reading until he gets to your link at the bottom. Use the following tips to get more traffic by writing persuasively.

Persuasive Writing

1. Headlines. Questions are great attention-grabbers. “How Much Can You Make This Year?” will get more readers than “Make More Money.” Paint a picture in seven words or less, if you can. “A Thousand Dollars Fell Off My Table,” might lure them in. Titles like,”10 Ways To…” or “Avoid These Six Mistakes When…” or “How To…” are popular too.

2. Description. Most article banks require a description, which lets the reader know what the article is about, so you get readers who are actually interested in the topic. The second purpose is to make them want to read your article. Try hinting at things and leaving the reader wanting more: “If you’re making these errors, you’re losing money every day. Learn to avoid the most common optimization mistakes.”

3. Article body. Write in your natural style, but keep paragraphs short, or readers will lose interest. Also, if you can hint at incompleteness, you’re more likely to get visits your site. Don’t say, “Here’s how to write articles.” Say, “Here are just some of the techniques I use to easily write new articles.” You want them to go looking for the other techniques - on your site.

4. Subtitles. Subtitles and headings break up an article, and make it easier to read. They also help to optimize the article if they contain good keywords. You’ll notice I often use subtitles, like the one coming up…The All Important Resource BoxThe point of online articles is to get traffic, which you get from the link in the author’s resource box - if the reader clicks on it. You have to invite them to your site. Don’t ever just put your name and a link.

At least put “To learn more, visit…” or something similar.One of my most-clicked links reads, “To learn more, and to see a photo of the house Steve and his wife bought for $17,500, visit their web site: http://www.HousesUnderFiftyThousand.com.”

You’ll find an example of another one that has worked well for me below.

Steve Gillman writes on many money-related topics. To learn more, and to subscribe for FREE to “Web Site Optimization Secrets,” go to: www.TheMoneyMakerSite.com

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Welcome to Razor Web Media

February 16th, 2006

Here you will find the very best internet information we can find. When I say “we” I guess I had better introduce the Boyz. My name is Scott Groves and my partner in chaos is Greg Taylor. Together we have searched out some really cool stuff for you. (You’ll learn more about us as we go).

If you are looking to ramp up your website then you have now stumbled across a site that will continually grow and provide you with articles, resources and stacks more.

So you can now save yourself some eye bleeding searches and pop on by and we’ll give you the shortcuts you are looking for.

Thanks for stopping by and welcome to Razor Web Media.com

Scott

 

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